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marketing:digital_marketing [2020/03/25 19:22] prgram [Salesforce.com Pardot] |
marketing:digital_marketing [2023/03/24 20:40] (current) prgram [Google Tag Manager] |
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[[marketing:google_analytics_mistakes]] | [[marketing:google_analytics_mistakes]] | ||
+ | [[trivia:tips:easy_typomotion_video|]] | ||
{{tag>marketing 온라인마케팅 분석 디지털마케팅}} | {{tag>marketing 온라인마케팅 분석 디지털마케팅}} | ||
==== Google Analytics ==== | ==== Google Analytics ==== | ||
+ | |||
+ | |||
+ | === GA4 === | ||
+ | * 향상된 측정 Enhanced measurement | ||
+ | * Measuring:Page views,Scrolls,Outbound clicks,Site search,Video engagement,File downloads,Form interactions | ||
+ | * 설정 > Data Stream | ||
+ | * | ||
=== 캠페인 URL설정 === | === 캠페인 URL설정 === | ||
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* Mixed Content Error : base href 를 https 로 바꿔줘야 함 [[https://stackoverflow.com/questions/32976110/mixed-content-error-google-tag-manager|link]] | * Mixed Content Error : base href 를 https 로 바꿔줘야 함 [[https://stackoverflow.com/questions/32976110/mixed-content-error-google-tag-manager|link]] | ||
* container size limit : 200KB (100~150 tags?) [[http://limit to the container size for Google Tag Manager, which is 200KB.|link]] | * container size limit : 200KB (100~150 tags?) [[http://limit to the container size for Google Tag Manager, which is 200KB.|link]] | ||
+ | |||
+ | * There are currently no debuggable Google tags at that address. Please verify that: | ||
+ | * 팝업 차단 풀어보기 | ||
==== Naver Ads. ==== | ==== Naver Ads. ==== | ||
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※ "JSON format string" : JSON 형식을 string (=with quotation) 으로 전달해 주어야 함 | ※ "JSON format string" : JSON 형식을 string (=with quotation) 으로 전달해 주어야 함 | ||
- | python> uri = "/stats" method = 'GET' param = {'id':'cmp-a001-01-00000000#######', 'fields': '["cpc","ctr"]', 'timeRange':'{"since":"2019-04-20","until":"2019-04-22"}'} r = requests.get(BASE_URL + uri, params=param, headers=get_header(method, uri, API_KEY, SECRET_KEY, CUSTOMER_ID)) print(r.url) print("response status_code = {}".format(r.status_code)) print("response body = {}".format(r.json())) | + | <code python> |
+ | uri = "/stats" | ||
+ | method = 'GET' | ||
+ | param = {'id':'cmp-a001-01-00000000#######', 'fields': '["cpc","ctr"]', 'timeRange':'{"since":"2019-04-20","until":"2019-04-22"}'} | ||
+ | r = requests.get(BASE_URL + uri, params=param, headers=get_header(method, uri, API_KEY, SECRET_KEY, CUSTOMER_ID)) | ||
+ | print(r.url) | ||
+ | print("response status_code = {}".format(r.status_code)) | ||
+ | print("response body = {}".format(r.json())) | ||
+ | </code> | ||
* [[https://github.com/naver/searchad-apidoc/issues/144|Master report, stat report 차이]] | * [[https://github.com/naver/searchad-apidoc/issues/144|Master report, stat report 차이]] |